Matthew Vernhout

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Benchmarks & Research

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Deliverability Email Marketing Email Authentication Benchmarks & Research
Email Deliverability Statistics (2026): What Our Data Actually Shows Email Deliverability Statistics (2026): What Our Data Actually Shows 2026 email deliverability statistics from millions of daily tests: 63% inbox rate, 33% spam, plus provider, authentication, and industry benchmarks. Mar 31, 2026 · 17 min read Updated Sep 15, 20262026 Email Deliverability Report: What Changed Since 2025 2026 Email Deliverability Report: What Changed Since 2025 Unspam’s 2026 deliverability benchmark: 63% of tested mail reached the primary inbox, DMARC fell to 48%, and Yahoo and AOL fell below 16% by August. Jan 20, 2026 · 20 min read Updated Sep 15, 2026DKIM2 and DMARCbis: What Changes Next in Email Authentication DKIM2 and DMARCbis: What Changes Next in Email Authentication DKIM2 signs a message at every hop so forwarding no longer breaks authentication. Where the IETF draft stands, what DMARCbis changes, and what to do now. Sep 12, 2025 · 10 min read Updated Aug 20, 2026
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