How to Make Emails More Engaging?
Do you know what makes a high-performing email campaign? You might say: eye-catching product display, personal discount, valuable content, or entertaining experience. As a professional email marketer, you may add high deliverability, accessibility, responsiveness, mobile-friendliness, quality of subscription list, segmentation, marketing strategy, and even capacity of the marketing platform. However, at the end of the day, when the user opens…